 หัวเรื่อง:การผลิตและการตลาดถั่วลิสงในภาคใต้ ปีการเพาะปลูก 2529/30 ผู้เขียน: Chalong Maneekul, Jaruiy Petchrat, Suchanya Boonvano, Rattana Sungsithisawas สื่อสิ่งพิมพ์:pdf Abstract This study aims to acquire knowledge on production situation and technologies employed, the potentials and constraints in production and marketion of groundnuts so as to lay a foundation for research and development of groundnuts in the South. Data were collected from producers and middlemen by face to face interview with the help of structured and nonstructured questionnaires in selected Amphoes of Chumphon, Surat Thani Nakhon Si Thammarat, Phatthalung and Songkhla province. Simple random sampling technique was employed to select 238 growers. Sixteen middlemen, including the exporters in Narathiwat province were selected for the interview by purposive sampling. Findings are as follows : In the study area, a groundnut grower allocated an average area of 2.26 rai/household and the average production 242 kg. per rai in the study area was higher than the average of the south. About 92.3% of the product was marketed, while 5.3% was used for home consumption and 2.4% for seed. Tha farm price of dried unshelled groundnut was about 6.38 baht/kg and grower could benefit 2.18 baht/kg. Green groundnut was sold at 3.20 baht/kg and grower could benefit 0.47 baht/kg. The main groundnut markets in Southern Thailand were 1) Hua-it Agricultural Central market, at Amphone Muang Nakhon Si Thammarat Province. 2) Phatthalung market, Phatthalung province 3) Hat Yai market, Songkhla province. 4) Su-ngikolok market, Narathiwat Province. Southern region produced only 9,301 tons of groundnut or 39% of regional demand (23,987 tons/year) and 61% of groundnut required by the region was imported from other groundnut growing areas of the country. Given on the present farming system, water supply, seed supply, transportation, and marketing system found that the potential area for groundnut development should be the area of paddy land along the high way from Amphoe Rattaphum Songkhla province to Amphoe Muang Nakhon Si Thammarat. For further groundnut research, it is necessary to conduct research relating to technology for groundnut production appropriate in the area mentioned above, the quality improvement should be strongly emphasized. |
หัวเรื่อง:ไม่มีชื่อไทย (ชื่ออังกฤษ : Factors Affecting Differences in Marketing Channel of Rubber Sheets between Central and Local Markets in Changwat Phuket.) ผู้เขียน:Kriengsak Pattamarakha, Awae Masae, Jaruiy Petchrat, Chumpol Poolsiri สื่อสิ่งพิมพ์:pdf Abstract Rubber planters utilize different marketing channels for their products. A study was conducted in Changwat Phuket to identify and describe factors affecting their selection of the respective marketing channels. Two-hundred and twenty rubber planters were interviewed to determine their socio-economic, communicative and psychological characteristics, their behaviors in selling rubber sheets including associated problems and their recommendations, and factors affecting differences in marketing channels between central and local markets. The findings revealed that most rubber planters had obtained formal education at Grade 4 and were literate. Rubber planting was their major occupation and their income from rubber sheet sales ranged from 30,000-40,000 baht per family per year. Relatives and friends and television were sources of information about the market price of rubber sheets. In adition, rubber planting officers and sub-district extension officers were mentioned as having important roles in providing useful information. Most of the rubber planters interviewed sold their sheets within one week or two weeks after processing. The quantity sold per sale ranged from 100 kilograms or below to 200 kilograms. The rubber planters whose sheets were classified as No.1-No.3, sold their sheets through central markets, felt that price received was fair and they were satisfied with it. For those whose sheets were classified as No.4-No.5, sold their sheets through local markets were dissatisfied with it felt that the price received was unfair and they were dissatisfied with it. Through correlation analysis, it was discovered that those who sold rubber sheets through central markets were younger and had obtained more education. They had more personal contact with important persons. They had larger status of land tenure, larger farm size and better standard of living. They were more financially independent, but showed a greater dependence on the accumulation of material objects. They had a more favorable attitude towards the central market, because they received higher prices for their rubber sheets than those selling through local markets. The results of the study indicate that the socio-economic status of an individual results in behavioral differences which influence his selection of markets for selling rubber sheets. Better regulations and higher standard for the preparation of rubber sheets should be encouraged. In the development of central markets, farmer organizations should be established, the areas set aside for buying operation should be expanded, and public participation in the operation of central markets should be promoted as well. |